Prescriptive Analytics

Prescriptive analytics is an advanced form of analytics that leverages data, mathematical algorithms, and machine-learning techniques to provide recommendations for decision-making. Unlike descriptive analytics, which focuses on analyzing past data to understand what happened, and predictive analytics, which forecasts future outcomes, prescriptive analytics goes a step further by suggesting actions to achieve desired outcomes. By analyzing large and complex datasets, prescriptive analytics models can identify the best course of action or intervention to optimize business processes, mitigate risks, capitalize on opportunities, and achieve strategic objectives.